Sept. 28–29
2026

September Work(shop)®
Leadership Excursion

Sonoma
CA
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September 28–29, 2026 Sonoma, CA September Work(shop)® September 28–29, 2026 Sonoma, CA September Work(shop)® September 28–29, 2026 Sonoma, CA September Work(shop)® September 28–29, 2026 Sonoma, CA September Work(shop)® September 28–29, 2026 Sonoma, CA September Work(shop)® September 28–29, 2026 Sonoma, CA September Work(shop)® September 28–29, 2026 Sonoma, CA September Work(shop)® September 28–29, 2026 Sonoma, CA September Work(shop)®

A handful of speakers from genuinely diverse backgrounds, plenty of unstructured time, and a room full of good, smart people.

The Stravrand Hotel

Immerse yourself in your surroundings, engage your senses, and detach from the daily grind.

Featured Guests

John Ira Palmer

John Ira Palmer

Producer, September 5 (Academy Award nominated) and collaborator with Sean Penn on Flag Day and Asphalt City. Founding partner of Projected Picture Works and faculty at USC's School of Cinematic Arts.

Julie Larson-Green

Julie Larson-Green

Spent two decades at Microsoft leading the design and engineering of its most iconic products, from the Office Ribbon to Surface and Xbox. Before serving as Chief Experience Officer. She later joined Magic Leap as Head of Product, bringing her expertise to the frontier of augmented reality.

Aarron Walter

Aarron Walter

Author of Designing for Emotion, one of the most influential books in UX, and the fourth employee at Mailchimp, which he helped grow into a $12B company. He is the founder of Design Better and a leading voice on what it means to build great design organizations.

We miss seeing you in person. This is our excuse to fix that and a chance to bring design leaders together to think deeply about topics that are critical to evolving and building out craft.

Dates

September 28–29, 2026

Location

Sonoma, California

Theme

We're exploring coalition building. Design is often the easy part. Building the coalition, that's where it gets hard. We'll bring together voices across business, the arts, and politics to share how they think about coalition building: what it takes, what breaks it, and what makes it last.

Structure

We are bringing together a small group of people we genuinely admire, 30 leaders from across industries and disciplines, for two days of good conversation, good food, and the kind of thinking that's hard to do when you're in the middle of it all.